Frequently Asked Questions

General Questions

  • The Full Pour:

    Xcel Property Media stands out by uniting real estate marketing, construction progress documentation, and roofing project visuals under one trusted brand. Our clients — agents, builders, roofers, and contractors — rely on us for fast turnaround, consistent quality, and a seamless workflow that keeps every project organized from booking to delivery. Each service is built to stand on its own, providing specialized value while working seamlessly together when projects overlap.

    Distilled Down:

    Xcel Property Media brings real estate marketing, construction documentation, and roofing visuals together under one trusted brand, delivering fast, consistent results through a seamless workflow.

  • The Full Pour:

    Xcel Property Media serves Louisville (jefferson County), Oldham County, Henry County, Trimble County, and surrounding areas.

    Distilled Down:

    We serve Louisville, Oldham County, and nearby Kentucky communities.

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  • The Full Pour:

    We work with real estate agents and brokers, builders, roofers, contractors, and property professionals who need reliable media and documentation. Each service stands on its own while integrating smoothly when projects overlap.

    Distilled Down:

    We support agents, builders, roofers, and contractors with standalone media and documentation services.

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Scheduling & Turnaround

  • The Full Pour:

    You can schedule directly through our online booking system, which shows real‑time availability for all services. Most clients complete their booking in one minute or less, with instant confirmation and automated prep guidance.

    Distilled Down:

    Book online in one minute or less with real‑time availability and instant confirmation.

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  • The Full Pour:

    Standard photo and media projects deliver within 24 hours. Larger packages, video, and specialty services typically deliver within 24–48 hours. Construction and roofing documentation follow a consistent delivery rhythm based on your project schedule.

    Distilled Down:

    Standard media delivers in 24 hours; larger projects within 24–48.

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  • The Full Pour:

    Yes — we frequently accommodate same‑day and next‑day shoots when availability allows. Our booking system updates in real time, and urgent requests can often be fit in depending on location and schedule.

    Distilled Down:

    We will always try to accommodate same‑day or next‑day requests, but availability is on a case‑by‑case basis.

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  • The Full Pour:

    If weather prevents safe or high‑quality exterior or aerial capture, we’ll reschedule those portions at no cost. Interior work can usually continue as planned, and we’ll return to complete exterior visuals when conditions improve.

    Distilled Down:

    We reschedule weather‑affected exterior or drone work at no cost.

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Pricing, Payment & Pay‑at‑Close

  • The Full Pour:

    Pay‑at‑Close allows agents to defer payment until the property closes. Media is delivered immediately, and payment is processed once the transaction is complete. If a listing doesn’t close, standard payment terms apply.

    Distilled Down:

    Pay‑at‑Close lets agents defer payment until the property closes.

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  • The Full Pour:

    Travel within Louisville (jefferson County), Oldham County, and nearby areas is included. Locations outside our standard radius may include a small travel fee based on distance and time. Any additional fees will be transparent before checkout

    Distilled Down:

    Locations outside our standard service area may include a small travel fee based on distance and time.

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  • The Full Pour:

    Cancellations made within 24 hours of the appointment may incur a fee due to reserved time and travel planning. Weather‑related rescheduling is always free.

    Distilled Down:

    Cancellations within 24 hours may incur a fee.

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  • The Full Pour:

    If weather prevents safe or high‑quality exterior or aerial capture, we’ll reschedule those portions at no cost. Interior work can usually continue as planned, and we’ll return to complete exterior visuals when conditions improve.

    Distilled Down:

    We reschedule weather‑affected exterior or drone work at no cost.

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Home Prep & Expectations

  • The Full Pour:

    We provide a prep checklist covering cleaning, decluttering, lighting, exterior readiness, etc. to be followed by the homeowner. A well‑prepared home ensures the best results and fastest turnaround.

    Distilled Down:

    Follow our prep checklist to ensure the home is photo‑ready.

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  • The Full Pour:

    We do not move furniture or personal belongings for safety and liability reasons. Homeowners should complete any staging or adjustments before the shoot begins.

    Distilled Down:

    We don’t move furniture or personal items.

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  • The Full Pour:

    Yes—pets should be secured for their safety and to prevent them from appearing in photos or interfering with equipment. We’ll let you know when exterior areas need to be cleared of pets.

    Distilled Down:

    Yes, pets must be secured during the shoot.

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Photo, Video & Drone Services

  • The Full Pour:

    We offer 3 Real Estate packages. Each includes a combination of interior and exterior photos, video, professional editing and a FREE marketing kit with branded and unbranded listing sites, social reels and posts, full customization to edit and match your brand. We also offer a full menu of Ala Carte services.

    All of our Construction, Roofing, and Contractor projects are individually quoted.

    Distilled Down:

    Packages include full interior and exterior coverage with pro editing.

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  • The Full Pour:

    Yes — we offer aerial‑only photos and/or videos in our Ala Carte pricing menu. We can also accommodate many custom drone needs.

    Distilled Down:

    Distilled Down: Yes, we offer aerial‑only photo and video services.

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  • The Full Pour:

    Yes, all aerial work is performed by FAA Part 107 certified drone operators, ensuring safe, legal, and compliant drone operations.

    Distilled Down:

    Yes, all of our drone pilots are FAA Part 107 certified.

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BuildView™ & Construction Documentation

  • The Full Pour:

    BuildView™ is our construction documentation system that captures consistent progress visuals for builders, contractors, and project managers. It provides organized, date‑stamped media throughout the build.

    Distilled Down:

    BuildView™ delivers organized, date‑stamped construction progress documentation.

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  • The Full Pour:

    Progress is captured on a schedule that fits your workflow —weekly, bi‑weekly, or milestone‑based. Each visit includes interior, exterior, and aerial coverage as needed.

    Distilled Down:

    Progress is captured weekly, bi‑weekly, at key milestones, or as determined by client.

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HyperLocal Initiative

  • The Full Pour:

    The HyperLocal Initiative creates community‑focused content that highlights neighborhoods, local businesses, and lifestyle features. It helps agents build trust and visibility within their specific market areas and gives potential buyers a genuine feel for the neighborhood.

    Distilled Down:

    It creates community‑focused content that boosts local agent visibility.

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  • The Full Pour:

    Content includes neighborhood highlights, local business features, lifestyle visuals, and short‑form video designed for social media and marketing.

    Distilled Down:

    We create neighborhood, business, and lifestyle content for marketing and social.

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  • The Full Pour:

    HyperLocal attractions are selected based on what genuinely represents the character, lifestyle, and everyday experience of a community. We focus on places residents actually visit — parks, cafés, trails, local businesses, landmarks, and neighborhood gems. Each attraction is chosen for authenticity, visual appeal, and relevance to the story an agent wants to tell about their market area. HyperLocal Gems are only in select areas

    Distilled Down:

    We choose authentic, visually appealing local spots that are truly unique.

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Delivery & File Formats

  • The Full Pour:

    TFiles are delivered through a clean, easy‑to‑use online gallery with download options for MLS, social media, and marketing formats.

    Distilled Down:

    Files are delivered through an organized online gallery

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  • The Full Pour:

    Yes, every project includes MLS‑safe versions and optional branded versions for marketing, social media, and advertising.

    Distilled Down:

    We provide both MLS‑safe and branded versions.

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  • The Full Pour:

    Files remain stored long‑term, and you can access past projects anytime. We maintain organized archives for agents, builders, and contractors.

    Distilled Down:

    Files are stored long‑term and accessible anytime.

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Licensing & Usage Rights

  • The Full Pour:

    Xcel Property Media, LLC retains copyright ownership, and clients receive full usage rights for marketing, MLS, and promotional needs. This protects both the client and the integrity of the media.

    Distilled Down:

    We retain copyright; clients receive full usage rights.

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  • The Full Pour:

    No. Media is licensed per property. Reuse for future listings requires a new license or reshoot to ensure accuracy and compliance.

    Distilled Down:

    Media is licensed per property and not reusable for future listings.

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  • The Full Pour:

    Yes, builders can use media for marketing, portfolios, and client communication. Usage rights cover promotional and documentation needs.

    Distilled Down:

    Yes, builders can use media for marketing and documentation.

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